To start the summer coors light created some new summer packaging.
Coors light chill.
And just like the mountains on coors light s standard cans the sunglasses feature the same technology that turns them blue when the beer.
The new coors light campaign comes six months after parent millercoors named a former kraft heinz nasdaq.
Khc marketing exec michelle st.
The new 15 second spot which fits definitively in the oeuvre the brand has created within its made to chill world features a sweatpants clad woman grabbing a takeout box and a coors light from her refrigerator and settling in.
Amid continuing stay at home orders and uncertainty the beer brand is building on its made to chill campaign with a new program that invites americans to share a beer virtually of course.
Even at the highest peaks that mountain cold beer needs the perfect temp.
Pero te compartimos nuestras favoritas para que pauses abras una coors light bien fría y te vivas el chill.
Encontrar un playlist con el mood perfecto.
Cuando todos los panas se juntan para el jangueíto virtual.
Instead of those icy mountains turning blue when the can gets cold some chill sunglasses appear.
Pero te compartimos nuestras favoritas para que pauses abras una coors light bien fría y te vivas el chill.
Check out the coors light website for ingredients exclusive swag and more info on the coors light xp app.
It doesn t get colder than this.
A pair of shades.
Sabemos que pudieras dar una clase de las mejores formas de chill.
The latest installment of the beer brand s made to chill campaign is a new seasonal look that marries its snow topped rocky mountain iconography with a.
Coors is 4 2 abv light beer that is always lagered filtered and packaged cold.
Rival ddb chicago handles the miller lite ad account.
The latest installment of the beer brand s made to chill campaign is a new seasonal look that marries its famous snow topped rocky mountain iconography with a ubiquitous symbol of summer.
When the mountains turn blue it s.
Coors light summer chill sweepstakes june 24 2020 coors light summer chill sweepstakes gave the amazing opportunity to win a pair of coors light ray ban wayfarer sunglasses.
If you are ready to kick off summer with some time to chill you could win some free ray bans.
To help celebrate the release of its new packaging coors light gave away a pair of ray bans to 1 000 consumers who posted a photo on twitter or instagram with the can sunglasses over their eyes using the hashtag taketimetochill.
